Missouri Online serves as the online presence for the University of Missouri System, which encompasses four accredited Universities across the state. An important part of my job at MO was to highlight our achievements through our Year In Review presentation. Achievements such as an 11.8% average year over year increase in tuition numbers. As a member of the Marketing and Communications department I helped contribute towards 47,000 connections with prospective students through online advertisements, social media posts, and printed collateral.
Utilizing a previously established branding is always a unique challenge. Luckily for me, the independent design firm that established MO's logo and branding refresh did an amazing job! I was able to provide a clean and unique product that captured the energy and professionalism of Missouri Online.
